{"id":2418,"date":"2012-10-09T06:00:37","date_gmt":"2012-10-09T12:00:37","guid":{"rendered":"http:\/\/kenivey.com\/?p=404"},"modified":"2015-10-15T16:45:20","modified_gmt":"2015-10-15T21:45:20","slug":"why-having-your-business-on-google-places-is-so-important","status":"publish","type":"post","link":"https:\/\/blog.mcmdigitalproducts.com\/?p=2418","title":{"rendered":"Why Having Your Business on Google Places is So Important"},"content":{"rendered":"<div class='et-box et-&#8221;square&#8221;'>\n\t\t\t\t\t<div class='et-box-content'>UPDATE: Google is now merging Maps, Places and Google+ into what they\u2019re calling \u201cGoogle+ Local\u201d, so all features can be found in one place.<\/div><\/div>\n<p style=\"text-align: center;\"><a href=\"http:\/\/kenivey.com\/wp-content\/uploads\/2012\/09\/Yellow_Pages_Obsolete4138694202_69b3415651_o.png\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\" alignaligncenter\" title=\"Yellow Pages Dead\" src=\"http:\/\/kenivey.com\/wp-content\/uploads\/2012\/09\/Yellow_Pages_Obsolete4138694202_69b3415651_o.png\" alt=\"Yellow Pages Dead\" width=\"375\" height=\"206\" \/><\/a><\/p>\n<p>Does your business have a Google Places listing?\u00a0 If you answered \u201cno,\u201d then you need to get on the task of setting up your Google Places listing, and right now.\u00a0 There are a number of very compelling reasons to include Google Places as an integral part of your business marketing plan.\u00a0 If you need some convincing, then you should look over this list of reasons for why having your business on Google Places is so important:<span id=\"more-404\"><\/span><\/p>\n<p><strong>The Yellow Pages is obsolete.<\/strong>\u00a0 Studies show that 97 percent of all consumers use the Internet to search for and choose local businesses.\u00a0 Most of those people haven\u2019t touched a Yellow Pages book for years.\u00a0 Look at it this way: if 97 percent of your potential customers are searching the web for businesses just like yours and you are not there, you are missing out \u2013 plain and simple.<\/p>\n<p><strong>Your Places listing will work for you, even when you are sleeping.<\/strong>\u00a0 The Internet never sleeps, and your page is always accessible to potential customers, even long after you shut-down your shop.\u00a0 You can even link your Google Places page to your website, so that customers can make transactions while you catch your Z\u2019s.<\/p>\n<p><strong>Branding.<\/strong>\u00a0 Google Places is especially effective when it comes to your business branding (which, in today\u2019s market, is essential to your business\u2019 success).\u00a0 By uploading photos and videos, and customizing your content to speak for your unique niche, you can go a long way in strengthening your brand.<\/p>\n<p><strong>Reaching your target market.<\/strong>\u00a0 You can create content for your Google Places listing that speaks specifically to your target market, and then count on the Google search engine to deliver targeted traffic straight to your virtual-reality door.\u00a0 There are very few types of advertising that enable you to reach exactly who you want to by means that are within your control, and Google Places is one of them.<\/p>\n<p><strong>Google Places is free advertising.<\/strong>\u00a0 Regardless of how successful your business is, you have a business budget . . . and you simply cannot argue that many of your business choices come down to the bottom line.\u00a0 Unless you have a limitless marketing budget (and who does?!), you need all the free help you can get.\u00a0 It just doesn\u2019t make any sense not to take advantage of such a powerful marketing tool when it won\u2019t cost you a single cent to get involved.<\/p>\n<p>Take advantage of everything Google+ Local has to offer! Visit <a href=\"http:\/\/kenivey.com\">http:\/\/kenivey.com<\/a> for details.<\/p>\n<p>The post <a rel=\"nofollow\" href=\"http:\/\/kenivey.com\/why-having-your-business-on-google-places-is-so-important\/404\/\">Why Having Your Business on Google Places is So Important<\/a> appeared first on <a rel=\"nofollow\" href=\"http:\/\/kenivey.com\">Ken Ivey<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><div class='et-box et-&#8221;square&#8221;'>\n\t\t\t\t\t<div class='et-box-content'>UPDATE: Google is now merging Maps, Places and Google+ into what they\u2019re calling \u201cGoogle+ Local\u201d, so all features can be found in one place.<\/div><\/div> Does your business have a Google Places listing?\u00a0 If you answered \u201cno,\u201d then you need to get on the task of setting up your Google Places listing, and &#8230; <a href=\"http:\/\/kenivey.com\/why-having-your-business-on-google-places-is-so-important\/404\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Why Having Your Business on Google Places is So Important<\/span><\/a><\/p>\n<p>The post <a rel=\"nofollow\" href=\"http:\/\/kenivey.com\/why-having-your-business-on-google-places-is-so-important\/404\/\">Why Having Your Business on Google Places is So Important<\/a> appeared first on <a rel=\"nofollow\" href=\"http:\/\/kenivey.com\">Ken Ivey<\/a>.<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[131,133],"tags":[135,136,138,147],"class_list":["post-2418","post","type-post","status-publish","format-standard","hentry","category-google","category-manitowoc-online-marketing","tag-google-places","tag-google-plus-local","tag-online-marketing","tag-rutherford-reader","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Having Your Business on Google Places is So Important | MCM Digital Products<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.mcmdigitalproducts.com\/?p=2418\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Having Your Business on Google Places is So Important | MCM Digital Products\" \/>\n<meta property=\"og:description\" content=\"Does your business have a Google Places listing?\u00a0 If you answered \u201cno,\u201d then you need to get on the task of setting up your Google Places listing, and &#8230; Continue reading Why Having Your Business on Google Places is So Important The post Why Having Your Business on Google Places is So Important appeared first on Ken Ivey.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.mcmdigitalproducts.com\/?p=2418\" \/>\n<meta property=\"og:site_name\" content=\"MCM Digital Products\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mcmdigitalmarketing\" \/>\n<meta property=\"article:published_time\" 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